Global E-book Device Market Research Report with Opportunities and Strategies to Boost Growth- Impact and Recovery
- Report Code : MAI2296643
- Published On: May, 2021
- Category : Semiconductor & Electronics
- Pages : 108
-
An e-reader, also called an e-book reader or e-book device, is a mobile electronic device that is designed primarily for the purpose of reading digital e-books and periodicals.
Based on the E-book Device market development status, competitive landscape and development model in different regions of the world, this report is dedicated to providing niche markets, potential risks and comprehensive competitive strategy analysis in different fields. From the competitive advantages of different types of products and services, the development opportunities and consumption characteristics and structure analysis of the downstream application fields are all analyzed in detail. To Boost Growth during the epidemic era, this report analyzes in detail for the potential risks and opportunities which can be focused on.
In Chapter 2.4 of the report, we share our perspectives for the impact of COVID-19 from the long and short term.
In chapter 3.4, we provide the influence of the crisis on the industry chain, especially for marketing channels.
In chapters 8-13, we update the timely industry economic revitalization plan of the country-wise government.
Key players in the global E-book Device market covered in Chapter 5:
Aluratek
Amazon
DistriRead(ICARUS)
Ectaco
Barnes&Noble
Tolino
Hanvon
PocketBook
Kobo(Rakuten)
Ematic
Sony
Bookeen
Onyx
In Chapter 6, on the basis of types, the E-book Device market from 2015 to 2025 is primarily split into:
Below 6.6 inch
6.6-10.3 inch
Above 10.3 inch
In Chapter 7, on the basis of applications, the E-book Device market from 2015 to 2025 covers:
Physical store
Online
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 8-13:
North America (Covered in Chapter 9)
United States
Canada
Mexico
Europe (Covered in Chapter 10)
Germany
UK
France
Italy
Spain
Russia
Others
Asia-Pacific (Covered in Chapter 11)
China
Japan
South Korea
Australia
India
South America (Covered in Chapter 12)
Brazil
Argentina
Columbia
Middle East and Africa (Covered in Chapter 13)
UAE
Egypt
South Africa
Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025
-
With tables and figures helping analyze worldwide Global E book Device market, this research provides key statistics on the state of the industry and is a valuable source of guidance and direction for companies and individuals interested in the market.
Table of Content
1 Market Overview1.1 Product Definition and Market Characteristics
1.2 Global E-book Device Market Size
1.3 Market Segmentation
1.4 Global Macroeconomic Analysis
1.5 SWOT Analysis
2. Market Dynamics2.1 Market Drivers
2.2 Market Constraints and Challenges
2.3 Emerging Market Trends
2.4 Impact of COVID-19
2.4.1 Short-term Impact
2.4.2 Long-term Impact
3 Associated Industry Assessment3.1 Supply Chain Analysis
3.2 Industry Active Participants
3.2.1 Suppliers of Raw Materials
3.2.2 Key Distributors/Retailers3.3 Alternative Analysis
3.4 The Impact of Covid-19 From the Perspective of Industry Chain
4 Market Competitive Landscape4.1 Industry Leading Players
4.2 Industry News
4.2.1 Key Product Launch News
4.2.2 M&A and Expansion Plans
5 Analysis of Leading Companies5.1 Aluratek
5.1.1 Aluratek Company Profile
5.1.2 Aluratek Business Overview
5.1.3 Aluratek E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.1.4 Aluratek E-book Device Products Introduction5.2 Amazon
5.2.1 Amazon Company Profile
5.2.2 Amazon Business Overview
5.2.3 Amazon E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.2.4 Amazon E-book Device Products Introduction5.3 DistriRead(ICARUS)
5.3.1 DistriRead(ICARUS) Company Profile
5.3.2 DistriRead(ICARUS) Business Overview
5.3.3 DistriRead(ICARUS) E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.3.4 DistriRead(ICARUS) E-book Device Products Introduction5.4 Ectaco
5.4.1 Ectaco Company Profile
5.4.2 Ectaco Business Overview
5.4.3 Ectaco E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.4.4 Ectaco E-book Device Products Introduction5.5 Barnes&Noble
5.5.1 Barnes&Noble Company Profile
5.5.2 Barnes&Noble Business Overview
5.5.3 Barnes&Noble E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.5.4 Barnes&Noble E-book Device Products Introduction5.6 Tolino
5.6.1 Tolino Company Profile
5.6.2 Tolino Business Overview
5.6.3 Tolino E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.6.4 Tolino E-book Device Products Introduction
5.7 Hanvon
5.7.1 Hanvon Company Profile
5.7.2 Hanvon Business Overview
5.7.3 Hanvon E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.7.4 Hanvon E-book Device Products Introduction
5.8 PocketBook
5.8.1 PocketBook Company Profile
5.8.2 PocketBook Business Overview
5.8.3 PocketBook E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.8.4 PocketBook E-book Device Products Introduction
5.9 Kobo(Rakuten)
5.9.1 Kobo(Rakuten) Company Profile
5.9.2 Kobo(Rakuten) Business Overview
5.9.3 Kobo(Rakuten) E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.9.4 Kobo(Rakuten) E-book Device Products Introduction5.10 Ematic
5.10.1 Ematic Company Profile
5.10.2 Ematic Business Overview
5.10.3 Ematic E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.10.4 Ematic E-book Device Products Introduction
5.11 Sony
5.11.1 Sony Company Profile
5.11.2 Sony Business Overview
5.11.3 Sony E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.11.4 Sony E-book Device Products Introduction
5.12 Bookeen
5.12.1 Bookeen Company Profile
5.12.2 Bookeen Business Overview
5.12.3 Bookeen E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.12.4 Bookeen E-book Device Products Introduction
5.13 Onyx
5.13.1 Onyx Company Profile
5.13.2 Onyx Business Overview
5.13.3 Onyx E-book Device Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.13.4 Onyx E-book Device Products Introduction
6 Market Analysis and Forecast, By Product Types6.1 Global E-book Device Sales, Revenue and Market Share by Types (2015-2020)
6.1.1 Global E-book Device Sales and Market Share by Types (2015-2020)
6.1.2 Global E-book Device Revenue and Market Share by Types (2015-2020)
6.1.3 Global E-book Device Price by Types (2015-2020)6.2 Global E-book Device Market Forecast by Types (2020-2025)
6.2.1 Global E-book Device Market Forecast Sales and Market Share by Types (2020-2025)
6.2.2 Global E-book Device Market Forecast Revenue and Market Share by Types (2020-2025)6.3 Global E-book Device Sales, Price and Growth Rate by Types (2015-2020)
6.3.1 Global E-book Device Sales, Price and Growth Rate of Below 6.6 inch
6.3.2 Global E-book Device Sales, Price and Growth Rate of 6.6-10.3 inch
6.3.3 Global E-book Device Sales, Price and Growth Rate of Above 10.3 inch6.4 Global E-book Device Market Revenue and Sales Forecast, by Types (2020-2025)
6.4.1 Below 6.6 inch Market Revenue and Sales Forecast (2020-2025)
6.4.2 6.6-10.3 inch Market Revenue and Sales Forecast (2020-2025)
6.4.3 Above 10.3 inch Market Revenue and Sales Forecast (2020-2025)
7 Market Analysis and Forecast, By Applications7.1 Global E-book Device Sales, Revenue and Market Share by Applications (2015-2020)
7.1.1 Global E-book Device Sales and Market Share by Applications (2015-2020)
7.1.2 Global E-book Device Revenue and Market Share by Applications (2015-2020)7.2 Global E-book Device Market Forecast by Applications (2020-2025)
7.2.1 Global E-book Device Market Forecast Sales and Market Share by Applications (2020-2025)
7.2.2 Global E-book Device Market Forecast Revenue and Market Share by Applications (2020-2025)7.3 Global Revenue, Sales and Growth Rate by Applications (2015-2020)
7.3.1 Global E-book Device Revenue, Sales and Growth Rate of Physical store (2015-2020)
7.3.2 Global E-book Device Revenue, Sales and Growth Rate of Online (2015-2020)7.4 Global E-book Device Market Revenue and Sales Forecast, by Applications (2020-2025)
7.4.1 Physical store Market Revenue and Sales Forecast (2020-2025)
7.4.2 Online Market Revenue and Sales Forecast (2020-2025)
8 Market Analysis and Forecast, By Regions8.1 Global E-book Device Sales by Regions (2015-2020)
8.2 Global E-book Device Market Revenue by Regions (2015-2020)
8.3 Global E-book Device Market Forecast by Regions (2020-2025)
9 North America E-book Device Market Analysis9.1 Market Overview and Prospect Analysis
9.2 North America E-book Device Market Sales and Growth Rate (2015-2020)
9.3 North America E-book Device Market Revenue and Growth Rate (2015-2020)
9.4 North America E-book Device Market Forecast
9.5 The Influence of COVID-19 on North America Market
9.6 North America E-book Device Market Analysis by Country
9.6.1 U.S. E-book Device Sales and Growth Rate
9.6.2 Canada E-book Device Sales and Growth Rate
9.6.3 Mexico E-book Device Sales and Growth Rate
10 Europe E-book Device Market Analysis10.1 Market Overview and Prospect Analysis
10.2 Europe E-book Device Market Sales and Growth Rate (2015-2020)
10.3 Europe E-book Device Market Revenue and Growth Rate (2015-2020)
10.4 Europe E-book Device Market Forecast
10.5 The Influence of COVID-19 on Europe Market
10.6 Europe E-book Device Market Analysis by Country
10.6.1 Germany E-book Device Sales and Growth Rate
10.6.2 United Kingdom E-book Device Sales and Growth Rate
10.6.3 France E-book Device Sales and Growth Rate
10.6.4 Italy E-book Device Sales and Growth Rate
10.6.5 Spain E-book Device Sales and Growth Rate
10.6.6 Russia E-book Device Sales and Growth Rate
11 Asia-Pacific E-book Device Market Analysis11.1 Market Overview and Prospect Analysis
11.2 Asia-Pacific E-book Device Market Sales and Growth Rate (2015-2020)
11.3 Asia-Pacific E-book Device Market Revenue and Growth Rate (2015-2020)
11.4 Asia-Pacific E-book Device Market Forecast
11.5 The Influence of COVID-19 on Asia Pacific Market
11.6 Asia-Pacific E-book Device Market Analysis by Country
11.6.1 China E-book Device Sales and Growth Rate
11.6.2 Japan E-book Device Sales and Growth Rate
11.6.3 South Korea E-book Device Sales and Growth Rate
11.6.4 Australia E-book Device Sales and Growth Rate
11.6.5 India E-book Device Sales and Growth Rate
12 South America E-book Device Market Analysis12.1 Market Overview and Prospect Analysis
12.2 South America E-book Device Market Sales and Growth Rate (2015-2020)
12.3 South America E-book Device Market Revenue and Growth Rate (2015-2020)
12.4 South America E-book Device Market Forecast
12.5 The Influence of COVID-19 on South America Market
12.6 South America E-book Device Market Analysis by Country
12.6.1 Brazil E-book Device Sales and Growth Rate
12.6.2 Argentina E-book Device Sales and Growth Rate
12.6.3 Columbia E-book Device Sales and Growth Rate
13 Middle East and Africa E-book Device Market Analysis13.1 Market Overview and Prospect Analysis
13.2 Middle East and Africa E-book Device Market Sales and Growth Rate (2015-2020)
13.3 Middle East and Africa E-book Device Market Revenue and Growth Rate (2015-2020)
13.4 Middle East and Africa E-book Device Market Forecast
13.5 The Influence of COVID-19 on Middle East and Africa Market
13.6 Middle East and Africa E-book Device Market Analysis by Country
13.6.1 UAE E-book Device Sales and Growth Rate
13.6.2 Egypt E-book Device Sales and Growth Rate
13.6.3 South Africa E-book Device Sales and Growth Rate
14 Conclusions and Recommendations14.1 Key Market Findings and Prospects
14.2 Advice for Investors
15 Appendix15.1 Methodology
15.2 Research Data Source
List of Tables and Figures
Figure Product Picture
Figure Global E-book Device Market Size and Growth Rate 2015-2025
Table E-book Device Key Market Segments
Figure Global E-book Device Market Revenue ($) Segment by Type from 2015-2020
Figure Global E-book Device Market Revenue ($) Segment by Applications from 2015-2020
Table SWOT Analysis
Figure Global COVID-19 Status
Figure Supply Chain
Table Major Players Headquarters, and Service Area of E-book Device
Table Major Players Revenue in 2019
Figure Major Players Revenue Share in 2019
Table Aluratek Company Profile
Table Aluratek Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Aluratek Production and Growth Rate
Figure Aluratek Market Revenue ($) Market Share 2015-2020
Table Amazon Company Profile
Table Amazon Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Amazon Production and Growth Rate
Figure Amazon Market Revenue ($) Market Share 2015-2020
Table DistriRead(ICARUS) Company Profile
Table DistriRead(ICARUS) Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure DistriRead(ICARUS) Production and Growth Rate
Figure DistriRead(ICARUS) Market Revenue ($) Market Share 2015-2020
Table Ectaco Company Profile
Table Ectaco Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Ectaco Production and Growth Rate
Figure Ectaco Market Revenue ($) Market Share 2015-2020
Table Barnes&Noble Company Profile
Table Barnes&Noble Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Barnes&Noble Production and Growth Rate
Figure Barnes&Noble Market Revenue ($) Market Share 2015-2020
Table Tolino Company Profile
Table Tolino Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Tolino Production and Growth Rate
Figure Tolino Market Revenue ($) Market Share 2015-2020
Table Hanvon Company Profile
Table Hanvon Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Hanvon Production and Growth Rate
Figure Hanvon Market Revenue ($) Market Share 2015-2020
Table PocketBook Company Profile
Table PocketBook Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure PocketBook Production and Growth Rate
Figure PocketBook Market Revenue ($) Market Share 2015-2020
Table Kobo(Rakuten) Company Profile
Table Kobo(Rakuten) Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Kobo(Rakuten) Production and Growth Rate
Figure Kobo(Rakuten) Market Revenue ($) Market Share 2015-2020
Table Ematic Company Profile
Table Ematic Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Ematic Production and Growth Rate
Figure Ematic Market Revenue ($) Market Share 2015-2020
Table Sony Company Profile
Table Sony Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Sony Production and Growth Rate
Figure Sony Market Revenue ($) Market Share 2015-2020
Table Bookeen Company Profile
Table Bookeen Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Bookeen Production and Growth Rate
Figure Bookeen Market Revenue ($) Market Share 2015-2020
Table Onyx Company Profile
Table Onyx Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Onyx Production and Growth Rate
Figure Onyx Market Revenue ($) Market Share 2015-2020
Table Global E-book Device Sales by Types (2015-2020)
Table Global E-book Device Sales Share by Types (2015-2020)
Table Global E-book Device Revenue ($) by Types (2015-2020)
Table Global E-book Device Revenue Share by Types (2015-2020)
Table Global E-book Device Price ($) by Types (2015-2020)
Table Global E-book Device Market Forecast Sales by Types (2020-2025)
Table Global E-book Device Market Forecast Sales Share by Types (2020-2025)
Table Global E-book Device Market Forecast Revenue ($) by Types (2020-2025)
Table Global E-book Device Market Forecast Revenue Share by Types (2020-2025)
Figure Global Below 6.6 inch Sales and Growth Rate (2015-2020)
Figure Global Below 6.6 inch Price (2015-2020)
Figure Global 6.6-10.3 inch Sales and Growth Rate (2015-2020)
Figure Global 6.6-10.3 inch Price (2015-2020)
Figure Global Above 10.3 inch Sales and Growth Rate (2015-2020)
Figure Global Above 10.3 inch Price (2015-2020)
Figure Global E-book Device Market Revenue ($) and Growth Rate Forecast of Below 6.6 inch (2020-2025)
Figure Global E-book Device Sales and Growth Rate Forecast of Below 6.6 inch (2020-2025)
Figure Global E-book Device Market Revenue ($) and Growth Rate Forecast of 6.6-10.3 inch (2020-2025)
Figure Global E-book Device Sales and Growth Rate Forecast of 6.6-10.3 inch (2020-2025)
Figure Global E-book Device Market Revenue ($) and Growth Rate Forecast of Above 10.3 inch (2020-2025)
Figure Global E-book Device Sales and Growth Rate Forecast of Above 10.3 inch (2020-2025)
Table Global E-book Device Sales by Applications (2015-2020)
Table Global E-book Device Sales Share by Applications (2015-2020)
Table Global E-book Device Revenue ($) by Applications (2015-2020)
Table Global E-book Device Revenue Share by Applications (2015-2020)
Table Global E-book Device Market Forecast Sales by Applications (2020-2025)
Table Global E-book Device Market Forecast Sales Share by Applications (2020-2025)
Table Global E-book Device Market Forecast Revenue ($) by Applications (2020-2025)
Table Global E-book Device Market Forecast Revenue Share by Applications (2020-2025)
Figure Global Physical store Sales and Growth Rate (2015-2020)
Figure Global Physical store Price (2015-2020)
Figure Global Online Sales and Growth Rate (2015-2020)
Figure Global Online Price (2015-2020)
Figure Global E-book Device Market Revenue ($) and Growth Rate Forecast of Physical store (2020-2025)
Figure Global E-book Device Sales and Growth Rate Forecast of Physical store (2020-2025)
Figure Global E-book Device Market Revenue ($) and Growth Rate Forecast of Online (2020-2025)
Figure Global E-book Device Sales and Growth Rate Forecast of Online (2020-2025)
Figure Global E-book Device Sales and Growth Rate (2015-2020)
Table Global E-book Device Sales by Regions (2015-2020)
Table Global E-book Device Sales Market Share by Regions (2015-2020)
Figure Global E-book Device Sales Market Share by Regions in 2019
Figure Global E-book Device Revenue and Growth Rate (2015-2020)
Table Global E-book Device Revenue by Regions (2015-2020)
Table Global E-book Device Revenue Market Share by Regions (2015-2020)
Figure Global E-book Device Revenue Market Share by Regions in 2019
Table Global E-book Device Market Forecast Sales by Regions (2020-2025)
Table Global E-book Device Market Forecast Sales Share by Regions (2020-2025)
Table Global E-book Device Market Forecast Revenue ($) by Regions (2020-2025)
Table Global E-book Device Market Forecast Revenue Share by Regions (2020-2025)
Figure North America E-book Device Market Sales and Growth Rate (2015-2020)
Figure North America E-book Device Market Revenue and Growth Rate (2015-2020)
Figure North America E-book Device Market Forecast Sales (2020-2025)
Figure North America E-book Device Market Forecast Revenue ($) (2020-2025)
Figure North America COVID-19 Status
Figure U.S. E-book Device Market Sales and Growth Rate (2015-2020)
Figure Canada E-book Device Market Sales and Growth Rate (2015-2020)
Figure Mexico E-book Device Market Sales and Growth Rate (2015-2020)
Figure Europe E-book Device Market Sales and Growth Rate (2015-2020)
Figure Europe E-book Device Market Revenue and Growth Rate (2015-2020)
Figure Europe E-book Device Market Forecast Sales (2020-2025)
Figure Europe E-book Device Market Forecast Revenue ($) (2020-2025)
Figure Europe COVID-19 Status
Figure Germany E-book Device Market Sales and Growth Rate (2015-2020)
Figure United Kingdom E-book Device Market Sales and Growth Rate (2015-2020)
Figure France E-book Device Market Sales and Growth Rate (2015-2020)
Figure Italy E-book Device Market Sales and Growth Rate (2015-2020)
Figure Spain E-book Device Market Sales and Growth Rate (2015-2020)
Figure Russia E-book Device Market Sales and Growth Rate (2015-2020)
Figure Asia-Pacific E-book Device Market Sales and Growth Rate (2015-2020)
Figure Asia-Pacific E-book Device Market Revenue and Growth Rate (2015-2020)
Figure Asia-Pacific E-book Device Market Forecast Sales (2020-2025)
Figure Asia-Pacific E-book Device Market Forecast Revenue ($) (2020-2025)
Figure Asia Pacific COVID-19 Status
Figure China E-book Device Market Sales and Growth Rate (2015-2020)
Figure Japan E-book Device Market Sales and Growth Rate (2015-2020)
Figure South Korea E-book Device Market Sales and Growth Rate (2015-2020)
Figure Australia E-book Device Market Sales and Growth Rate (2015-2020)
Figure India E-book Device Market Sales and Growth Rate (2015-2020)
Figure South America E-book Device Market Sales and Growth Rate (2015-2020)
Figure South America E-book Device Market Revenue and Growth Rate (2015-2020)
Figure South America E-book Device Market Forecast Sales (2020-2025)
Figure South America E-book Device Market Forecast Revenue ($) (2020-2025)
Figure Brazil E-book Device Market Sales and Growth Rate (2015-2020)
Figure Argentina E-book Device Market Sales and Growth Rate (2015-2020)
Figure Columbia E-book Device Market Sales and Growth Rate (2015-2020)
Figure Middle East and Africa E-book Device Market Sales and Growth Rate (2015-2020)
Figure Middle East and Africa E-book Device Market Revenue and Growth Rate (2015-2020)
Figure Middle East and Africa E-book Device Market Forecast Sales (2020-2025)
Figure Middle East and Africa E-book Device Market Forecast Revenue ($) (2020-2025)
Figure UAE E-book Device Market Sales and Growth Rate (2015-2020)
Figure Egypt E-book Device Market Sales and Growth Rate (2015-2020)
Figure South Africa E-book Device Market Sales and Growth Rate (2015-2020)
-
The Global E book Device Market has been segregated into various crucial divisions including applications, types, and regions. Each market segment is intensively studied in the report contemplating its market acceptance, worthiness, demand, and growth prospects. The segmentation analysis will help the client to customize their marketing approach to have a better command of each segment and to identify the most prospective customer base.
Report Objectives / Segmentation Covered :
By Companies / players:
By Regions:
By Type:
By Application:
Frequently asked questions(FAQ's):
The flow of investment into the Global E book Device Market, which is utilizing technologies to drive efficiency and high volume, clearly shows the market opportunity.
According to the report, the Global E book Device Industry will grow to USD XXX Million by 2029, with a YY% CAGR.
Consumer behavior changes will reshape the entire decision-making process and companies in the Global E book Device Industry will need to adapt quickly.
The Global E book Device study focuses on shifting market dynamics, geopolitical and regulatory regulations, and key players' strategies to carefully analyze demand at risk across multiple industry categories.